A New Paradigm for AI Development
TRAE (The Real AI Engineer) is not a traditional coding tool. It's your true AI engineering partner — capable of understanding requirements, planning tasks, orchestrating the toolchain, and delivering complete software outcomes.
Our IDE, SOLO, and plugin ecosystem were all built to realize this vision: AI that is more than a mere "assistant," but a trusted engineer working right alongside you.
As we look to the next stage of growth, TRAE needs a brand identity that is clearer and more powerful — one that doesn't just showcase our technical capabilities, but signals Human-AI collaboration. AI is not just a tool. It's a partner that works with you to redefine how software is built.
Making Intelligence Visible and Tangible
TRAE’s new visual system centers on the "Pixel Pal" concept, translating our philosophy of being intelligent, efficient, professional, and fluid into a design language you can see and feel.
Our logo draws inspiration from an 8-bit style pixelated robot:
Within a 5 × 7 pixel grid, two pixels rotated 45° abstractly form "eyes," creating a human-like AI face that symbolizes a thoughtful, trusted AI partner. The deliberate negative space around the frame suggests unfinished order, reminding us of our ongoing quest to expand the boundaries of intelligence.
We also want to inject more brand-specific playfulness into our product design. Users can now generate random avatars on the Agent page to create their own unique “Pixel Pal.”
Our core color is a future-facing "Intelligent Green": Sharp and precise like a command prompt on dark interfaces, fresh and eye-catching on light backgrounds.
This is paired with black, white, and layered grayscale foundations, plus a complete set of supporting colors — ensuring TRAE always appears professional and vibrant across products, websites, and marketing channels.
More Efficient Collaboration, More Room to Create
TRAE 2.0 isn't just a redesign — it's a systemic upgrade to the entire product experience.
With our new visual language, we redesigned the information architecture to use tighter grids and more intentional whitespace. This significantly boosts information density and usable workspace, helping developers focus and work more efficiently.
The new SOLO mode unifies code, documentation, terminal, and browser in a single window. Natural language lets you talk to the AI, break down tasks, and preview results in real time — delivering a truly seamless, end-to-end development experience.
The overall design remains professional and immersive, while giving creators greater flexibility and power. We want AI to be natural and supportive — never distracting or interrupting, but always ready to clear the path when you need it most.
The Real AI Engineer
TRAE 2.0 gives us a unified, vibrant new face — but our real mission is just beginning.
We want TRAE to become the intelligent tool developers around the world trust: ready to solve problems right alongside you, in any context and on any medium.
We’re committed to making “everyone a developer” not just a slogan, but an everyday reality.
The road ahead is long, but we believe The Real AI Engineer will work with all developers, builders and creators to turn imagination into reality — and drive software innovation into a new era.